Society for Scientific Exploration
Shining light on science that others shy away from. Founded in 1982, SSE’s conferences and peer-reviewed journal have been platforms for top-level scientists and researchers for revealing new ideas.
The visual brand had not changed much since its inception. As interest grew in topics of SSE’s purview (edge science, which for various reasons, are ignored or studied inadequately within mainstream science), it was time for a refresh.
The tilted compass mark is an evolution of the previous mark and becomes a design element used throughout. A bold cyan and muted purple juxtapose a rich heritage with a bright future. New typefaces and guidelines were set to complement not only the new brand and stationery, but also the redesign of the Journal of Scientific Exploration.